Lodgify recently published a post on 2020 vacation rental trends to watch out for, including unique accommodations such as tepees and tiny houses. As the vacation rental market evolves, another significant trend gaining traction is the demand for midterm rental properties. These accommodations, which typically cater to guests needing stays of a few weeks to a few months, blend the flexibility of short-term rentals with the stability of long-term leases. This growing niche is especially appealing to remote workers, seasonal travelers, and relocating families. Integrating elements from both short-term appeal and long-term comfort can help you stay competitive and attract a broader audience in 2020. Here are three trends and additional tips on how you can implement them in both your short-term and midterm rentals to maximize appeal and profitability:
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Traveling with pets.
The Lodgify article notes that 42% of pet owners plan their stays based on where they can bring their pets. Step one in this trend is simply advertising that you offer pets. Take it a step further by including pet amenities. Here are some you can include for low cost at Amazon:- Put out a jar or small Ziploc bag of dog treats.
- Leave a roll or a handful of poop bags. (Bonus, encouragement for guests to clean up after their pets)
- Provide a small variety of dog toys.
See More Ideas of How to Make Your Rentals Pet-Friendly
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Fitness and wellness travel.
This is a booming market and predicted to reach $919 billion in the next two years. Market the hiking and biking trails near your rental to appeal to these travelers. Additionally, equip your vacation rental with compact fitness equipment if you are tight on space. If you have more space, consider putting in a home gym to really appeal to fitness guests.
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Sustainable travel.
Lodgify notes that 56% of young people want to stay in eco-friendly accommodations. Some options include providing recycling bins or installing solar panels. Some other, simple ways to make your vacation rental eco-friendlier include:- Using energy-saving light bulbs like these SunLabz ones
- Install water saving shower heads such as this Aqua Elegante one
- Use a Toilet Tank Bank to save water and detect leaks
Also consider monitoring your vacation rental energy use
Implementing these trends is sure to increase your 2020 bookings and profitability. See more vacation rental management tips or more investor tips here.
Related: How to Make Your Vacation Rental Property More Appealing to Millennials, Use Generational Vacation Trends to Grow Your Short-Term Rental Business
