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Email Marketing Platform Constant Contact put it simply: “If you’re not online, the people who need your services can’t find you.” We are going to show you how to ensure that not only your customers can find you, but also that they can easily find the valuable information they need. Let’s break down the different website pages you need at a bare minimum with the key elements on each.
Think of your home page as your virtual front door. This is the main page to draw visitors into your website, and therefore needs to give an overview of your business and offerings, as well as provide guidance on where else to look.
Here are some of the key elements for your home page:
This is the page that tells your story and establishes your credibility.
Here are the main points you want to convey on your about page:
This is the page that tells your customers how to get in touch with you.
Here is what you need to put on your contact page to give your audience ample opportunities to reach you.
This is the page that shares the product and services you have to offer.
Here is what you should aim to put on this page.
Remember, this i just a guide to get you started on the website basics. We will have more guidance in future tutorials. Subscribe to receive our marketing tutorials directly into your inbox here. Also, be sure to check out our Marketing Solutions Resource Page.
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