Choosing a Real Estate Agent: Our Tips for the Perfect Fit

As a flipper, once you’ve chosen the perfect investment, fixed it up and made it ready to sell, you may feel that the hard part is over. But there still is that small detail of selling your beautiful home for the maximum profit. Although some real estate investors feel comfortable selling by owner, many reach out to a real estate agent to get the best results. For those who are either new to the industry or are flipping in a new market, finding an agent you can trust can be challenging. Follow our top tips for finding the best agent, and you’ll sell fast and be on to your next project before you know it.

Focus on Referrals: Whether it’s a referral from an investor colleague or reviews online, be sure to check into the real estate agent's results from prior clients. You can always request references to call as well. Make sure to ask them how close the selling price was to the listing price and if anything particularly stood out about their experience.

Check Credentials: First and foremost, check the licensing body in your state to make sure that you are dealing with a licensed agent. In addition, look for the credentials CRS (Certified Residential Specialist), ABR (Accredited Buyer’s Representative) and SRES (Seniors Real Estate Specialist) as well as whether he or she is a member of the National Association of Realtors (look for the capital “R” in Realtor). These additional certifications and memberships indicate a commitment to the continuing education in the industry and a dedication to a governing code of ethics.

Check Out Current Listings: Nothing will give you a flavor for an agent's style like checking out their current listings online. Because many of your potential buyers will look at your listing there first, you want to make sure that the agent uses this medium successfully. Are the images of the homes aesthetically pleasing and the descriptions enticing? Are they well-priced for the area? Do they have hardly any listings or maybe, seemingly too many? Put yourself in the shoes of a new home buyer and fully evaluate the website.

Conduct Thorough Interviews: After doing all of your research, choose your top candidates and meet with them face-to-face. Consider their personality and skills. Will they reach the type of buyer you’re envisioning for your home? You’ll know pretty quickly if the person will work out well. With any luck, you’ll have made a partnership that will last through this transaction and the next.